Take Action

Apple Day of Action

On June 5, writers will lead an Apple Day of Action, with actions at locations across the country and on social media. Let’s send a message that Apple TV+ is nothing without writers and urge Apple to come back to the table and help end this strike.

Everyone can participate by amplifying our message on social media on Monday, June 5.

Jump to the Social Media Toolkit


Though our proposals are reasonable, the studios would rather gamble with the livelihoods of all industry workers than pay writers fairly for the value we create. For Apple, the cost of our proposals is just $17 million per year. For comparison, Apple reported almost $400 billion in revenue last year. It’s time for Apple to get back to the table and help get writers a fair deal. 

As a result of the strike, new content for Apple TV+ will be delayed. Filming on shows made for Apple TV+, including Severance and Sinking Spring, has been interrupted; Loot has also paused production for the duration of the strike. Apple TV+ already had one of the most limited streaming libraries. The service offered less than 200 hours of new WGA-covered scripted comedy and drama content last season, and Apple TV+ is alone among streamers in having virtually no library of licensed programs.

Consumers must know that without writers creating new content for the service, Apple TV+ is not worth paying for.

Actions Near You

Writers in New York, L.A., and in between, will leaflet at Apple retail locations on June 5.

Cupertino, CA

  • Apple Park Visitor Center
    10600 N. Tantau Ave
    Cupertino, CA 95014

Los Angeles

  • Tower Theatre (Flagship Store)
    802 S. Broadway
    Los Angeles, CA 90014
    4:00-7:00 p.m.
  • Third Street Promenade
    1415 3rd Street Promenade
    Santa Monica, CA 90401
    4:00-7:00 p.m.
  • Bad Apple Day at TV City   
    7800 Beverly Blvd
    Los Angeles, CA 90036
    2:00-4:00 p.m

New York

  • Fifth Avenue (Flagship Store)
    767 5th Ave
    New York, NY 10153
  • Williamsburg
    247 Bedford Ave
    Brooklyn, NY 11211
  • Downtown Brooklyn
    123 Flatbush Ave
    Brooklyn, NY 11217
  • SoHo
    103 Prince St
    New York, NY 10012

Philadelphia, PA

  • Center City
    1607 Walnut St
    Philadelphia, PA 19103

Pittsburgh, PA

  • Shadyside
    5508 Walnut Street
    Pittsburgh, PA 15232

Washington, D.C.

  • Mount Vernon - Carnegie Library
    801 K St NW
    Washington, DC 20001


WGA members can organize their own action at an Apple store by downloading and printing our leaflet

Not sure how to get started? See our leafletting guidelines.

Social Media

Tell Us Your Story 

Have a horror story about working on an Apple TV+ production? Share it on social media using #BadApple and #WGAStrike. 

Spread the Word

Whether or not you join an action on June 5th, use the language below to amplify our message. 

  • @AppleTV already has one of the most limited streaming libraries. Without writers creating new content for the service, what are subscribers paying for? It’s time for Apple to make a deal with the WGA. #WGAStrike #BadApple 
  • For Apple, the cost of our proposals is just $17 million per year. Last year, @Apple reported almost $400 billion in revenue. The cost of settling is reasonable, so what is Apple waiting for? #WGAStrike #BadApple
  • From retail workers, to app developers, to TV and film writers, we’re all fed up with Silicon Valley’s #BadApple. @Apple it’s time to come back to the table and bring an end to the #WGAStrike. 

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